I help health-ed-tech startups build products nurses trust and adopt. I help pre-licensure nursing programs reach the NCLEX outcomes their institutions depend on.
If your product isn’t reaching nurses, or your pass rates are slipping with no clear cause from inside the program — those are problems I’ve solved before. More than once.
I’ve been a registered nurse since 2007. I went straight to the bedside in the Pediatric Intensive Care Unit (PICU) — considered a little crazy at the time, since the standard advice for new grads was a year of Med-Surg first. But I’d known since my clinical rotations that the PICU was where I wanted to be. The complexity, the high-intensity buzz, the way acute care challenges you on every level — I loved it. A few months in, I was promoted to charge nurse, which unlocked a new level of nursing perspective. I went on to work ER and trauma in major hospital systems too — same work, different rooms.
While I was advancing my education, a former nursing professor of mine encouraged me to do my required externship in her classroom at a university in Miami. My honest first reaction was no thanks — I’d never seen teaching in my nursing future. But she saw something in me I hadn’t seen in myself, and I gave it a try. My first co-taught class was a group of foreign-educated physicians transitioning into nursing — and watching them translate between clinical worlds, I had a realization I haven’t been able to shake since: teaching is so much of what nurses already do. I’d been putting the pieces together for my patients and their families at the bedside for years — and precepting new nurses alongside that. Teaching the next generation in a classroom was the same work, in a different room.
From there my career grew: teaching didactic and clinical, directing RN and PN programs, helping colleges build new programs from scratch. But inside academia, I kept seeing the same problems — outdated curricula, pass-rate anxiety, and a “this is how we’ve always done it” inertia that incremental change couldn’t fix. So I started tootRN — an online NCLEX prep bootcamp built on a three-step methodology I developed. More than 300 graduates have come through it, with a 98%+ NCLEX-RN® pass rate sustained for six consecutive years, codified in my book, The NCLEX® Playbook.
Then product roles came looking for me. Former colleagues who’d moved into health-ed-tech reached out because they knew the work. As Director of Nursing Curriculum at one company, I built the nursing product line from scratch. At another, I led product for the Nurse Practitioner brands and scaled a flagship NP certificate to $700K in the first 90 days, exceeding $1M in revenue in less than a year.
The passion I brought to my first day in the PICU is the passion I bring to every client today. Same mission, different rooms.
Nursing credibility for product teams. NCLEX excellence for nursing programs. Few advisors have walked the path from bedside to boardroom. I have.